pegasus nlp blog
practical nlp applications & ideas
Time to sell yourself
Many people attend job interviews or on-job appraisals with a naive belief that if the look good, feel confident, and do a good job of answering questions they’ll succeed.
This approach is naive because to is not taking into account the dynamics operating oin an interview and, especially, it is not looking at the interview from a key viewpoint –that of the interviewer.
The interview is a selling opportunity
In an interview you are in competition with a number of others, unknown to you, so you have to ensure you convince the interviewer that you are the best for the job – and that if the interviewer backs you this will enhance rather than threaten their career.
You’re already a life coach
Tip 1. ‘Pegasus NLP Tip: You’re a coach whenever you help a person with a difficulty: teacher, manager, parent, friend, professional coach’.
The term life coach describes a person whose profession involves helping others overcome their difficulties and achieve their goals. But we all act as amateur life coaches at times.
You are life coaching whenever a friend or colleague or member of your family asks for your help in dealing with a problem. If you are a team leader or manager you do it as part of your role – especially in appraisals. Many parents aim to offer coaching to their children as an alternative to telling them what to do or think.
Last week’s NLP Twitter Tips on @pegasusnlp offered 5 suggestions for doing a better job of ‘amateur life coaching’. The week’s tips are developed in this article. Continue reading
In NLP we act as if we have six main ways of thinking, or ‘representing’ or processing information i.e. our 5 senses plus our ability to think through self talk and analysis. We call these representational systems, or rep systems. Of the six the most commonly used are seeing, hearing, feeling and self talk – since few people use the smell and taste senses as a means of thinking.
(NLP and representational systems was the topic for our Monday to Friday NLP Twitter Tips on @pegasusnlp for the week ending 24 February so the 5 Tips are expanded here.) Continue reading
The Minister speaks
I was looking forward to seeing how the professional speaker would address the audience. He was a UK Government Minister and the keynote speaker at the conference. I was in the audience for the opening session because I would later be presenting a workshop.
My heart sank when he stood up holding his sheaf of notes. Over 45 long and exceedingly boring minutes later he stopped. I had long since given up attempting to follow what, if anything, he was saying. Instead I was studying the various strategies that members of audience were using to stay awake. Fortunately I was over to one side of the room so I had a good view to do this. Unfortunately I was at the opposite side of the room to the doors so couldn’t quietly escape as I noticed a number of people had done. Continue reading
Mention ‘brand’ and most people think about sales and marketing. But ‘brand’ can be a much wider topic if we think about it as being the emotions which people associate with people as well as with products. (Last week’s 5 Twitter Tips on @pegasusnlp were about branding and how this is relevant to your career or your personal business.)
How is your career brand doing?
(1) Pegasus NLP Tip: ‘Your brand’. We each have one. It’s how we want others to feel about us: colleagues, customers, managers, interviewers etc
Think of your own career brand – do people think of you as
- approachable or aloof
- wise or a bit dim
- someone who knows their stuff or someone who is bluffing Continue reading
Motivating people their way
Here at Pegasus NLP we have developed an approach to motivating people called Consultative Motivating. It uses a number of elements of which two are fundamental:
- Motivate people their way: use their motivational style rather than yours – and discover this by chatting with them
- Motivate through consulting rather than lecturing. Remember old sales maxim ‘when you’re telling you’re not selling’.
The rest of this article includes last week’s series of 5 Twitter Tips on motivating people. These are in italics. (The Twitter Tips series is published on @pegasusnlp daily. Each week has a theme and this is followed by a blog article during the following week which develops that theme.) Continue reading
I don’t like wasting time
People who are consistently late for appointments or meetings tends to share a particular trait. They don’t like waiting around – it’s a waste of time.
In their eyes arriving 5 or 10 minutes early for an appointment wastes valuable time that could be spent on other things. So they will cram in more activities and leave setting off until the very last minute.
In their eyes that’s being efficient. Continue reading
Strong leaders?
Since we began using outdoor activities in our trainings in the 90s which has repeatedly occurred in team development sessions: the tendency for a new team to produce one or more ‘strong leaders’ – and for this to result in the rest of the team becoming ‘weak followers’ or in their emotionally opting out of the activity. (It was from observing this dynamic that our ‘Strong leaders create weak followers’ theme began.) Continue reading
Petty People in the workplace
The current Pegasus NLP Newsletter is about people who are nasty, spitful and gossipy. Who rule others through fear. Who cause dissention and undermine morale in organisations. And who play on the fact that the majority pf people want to be nice! Whereas they want to play ‘enemies and allies’.
We look at some of the different types of Petty People behaviours – and at their impact – and at what to do about them. Continue reading
The great offers that are snatched back
We come across the tricks every day – special offers that aren’t very special and massive discounts that turn out to only apply to a few items.
These tricks or scams seem to be dreamed up by sales and marketing staff who have real disdain for their would-be customers, including a belief that these customers don’t really have that many active brain cells…
It’s a shortsighted approach that ultimately (and often quite quickly) damages the brand.
This is the theme of the latest Pegasus NLP Newsletter.
Yesterday’s announcement that the News of the World was to close down got me thinking of branding – and how easily a brand can become damaged.
Branding – just what is it?
What actually is a ‘brand’? Well, there’s the literal and comprehensive version and the down-to-earth NLP version.
The American Marketing Association defines a brand as the name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers. Interesting, but I’m not sure many people outside of the marketing industry would be any wiser for reading that.
As usual NLP enables us to describe it in a more down-to-earth way because we look at what’s actually going on behind the term/word. So from an NLP standpoint we could say that a brand consists of the feelings people get when they think about a product or service. Continue reading
We’re in the business of…???
The car ahead of me was advertising their products. I could tell that much because of the big lettering on the car boot (i.e. trunk in the US). They also had their mobile telephone number in big bright letters across the width of the boot, too, so would-be customers could phone them.
So I could see what they sold and how to telephone them (if, that is, I could memorise an 11-digit number while safely driving).
And that was as much as I could glean. Continue reading
Recent Comments