Archive for December, 2009
December 30th, 2009 | 
Author: This is the third in a series on how you can use NLP to create personal or professional goals, including New Your Resolutions!
Article No. 1 is about how to use NLP to create life goals which give us a sense of fulfilment and purpose – a feeling that we really are going somewhere with our lives.
Article No. 2 is about how our goals become meaningful and fulfilling when we use NLP to link our goals with our values i.e. when, instead of being sort of plucked out of the air, our goals are carefully designed to ensure we experience, on a daily basis, more of the feelings which we would like to feel – and less of the feelings which we would like to avoid feeling! And the rest of this series is about how to carefully design such goals.
Time for some day dreaming!
A great way of identifying how you want to feel (and how you don’t want to feel!) is to do a bit of day dreaming – or fantasising – about your Ideal Day. Read the rest of this entry »
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Well, if the Ouch Factor from the previous article and, especially, from Kaufman’s Victory Poem has worked you’re now probably thinking about your goals for 2010. And, if you have done some NLP and come across the NLP Well Formed Outcomes process or, as we have defined it in Pegasus NLP, the NLP PECSAW process you may have now begun designing goals for the next year.
Great! Or is it…?
Goals, walls, and ladders
Stephen Covey, in his pithy style, distinguishes between management and leadership: ‘Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.’
The same concept can be applied to our personal and professional goals, Read the rest of this entry »
Well, how about that! Another year almost through…
And, yes, it’s once again that time… when many of us take stock. And look backwards over the past year or so, and look forwards towards the coming year and, perhaps, reassess how we are living our lives and how ‘on track’ we are for fulfilling our personal values.
As I was driving home a little while ago I was half-heartedly pondering such thoughts and Herbert Kaufman’s great little poem popped into my mind:.
Victory
You are the man who used to boast
That you’d achieve the uttermost,
some day… Read the rest of this entry »
Comments and emails about the first article in this series (NLP and Sales 1) got me thinking about what works and what doesn’t work in dealing with potential customers.. and about one of my pet hates in selling: the ‘We are proud to announce’ tactic. In this approach the selling company runs a campaign along the lines: We are proud to announce…
… the launch of our new range/catalogue/etc
… the appointment of Jack or Jill to our team
… the opening of our new store
… our new brand/logo/livery
Yes, they’re proud of these, which is fine and laudable, but to think their customers should be in the least interested is quite amazing! What they are actually conveying to their customers is ‘we’re self-centred and self-serving – and quite uninterested in you – except insofar as how you can help us make more money!’ Read the rest of this entry »
On last week’s NLP Trainer Training we were discussing the importance of customer satisfaction and long-term relationships in developing a training and consulting business.
Coincidentally, I was this morning chatting with somebody who could be a role-model for this: someone who instinctively applies this approach. (That chat prompted this article). He owns and runs one of the local car-repair garages here in Swanage and is somewhat unusual for someone in his business.
If you ring him up and say your car has a problem he says ‘Fine! Drop in and we’ll have a look at!’ Then he will look at the car, roughly assess the problem, and say ‘Yes, that’s fine – we can deal with it and it will take this long and cost this amount.’
What’s the catch?
The first time this happened I wondered what was the catch. I wasn’t used to this kind of service, especially from garages. Read the rest of this entry »
